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BIM Berry BB-002 illustration comparing a geometry-only 3D model with an information-rich BIM model.
BB-002
“BIM can be a 3D model. But not every 3D model is BIM.”

This is one of the most basic truths in BIM — and still one of the most misunderstood. Geometry alone is not enough. A BIM model becomes meaningful when information, structure and purpose are built into it.

Print on Demand Master Artwork

Archival quality 300 DPI vector typography. Available in future print-on-demand drops as collector postcards, art prints, and studio posters.

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